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Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health, 2014.

Comparing the air we breathe to cigarette smoking is one of these methods, it effectively communicates the real dangers of long-term exposure to poor air quality and allows us to clearly compare the health implications to the known effects of smoking

Such ads are still allowed in print and online media

Very simple, but very smart and totally in keeping with a band that was so visual, in every respect

The end result was a mess

February 22, 2013