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By Size Configuration By Brand & Flavor Segmentation All major cigarette brands offer cartons with standard tobacco configuration

3 height and 2 width

This supports our own robust science, of which key elements have been corroborated in other independent studies on better alternatives to smoking by the scientific community

Libya, Aruba, Japan, Panama, the United Arab Emirates, Curacao and Cameroon lagged somewhat behind, together accounting for a further 20%

Pantone A standardized color matching system used to achieve consistent, accurate brand colors across packaging, labels, and printed materials

Opening a fresh pack was the same delight as opening a new container of coffee